Because the tools of persuasion are incredibly powerful, Internet marketers have begun to pay close attention to this area of study. Many marketers are looking for each and every technique that they can use to brainwash their clients. In this article, I’m going to teach you the exact mind control techniques that are so powerful that your customers will be foaming at the mouth to get their hands on your product.
The association principle is extremely powerful. In fact, I can tell you that it has affected me a lot on numerous occasions. Many marketers use the partnership principle by showing you their big house and really expensive sports cars in their sales letters and videos. They do it because they want you to associate having a big house and expensive sports cars with their product. They want your mind to make this connection: “If I buy this product, I too can get a big house and expensive sports cars.”
The partnership principle is so incredibly powerful that clients don’t even know what’s going on. To use it properly, you want your customers to associate the best possible results with your product. Show pictures of the specific tangible results your product produces, and then tell customers that you were able to achieve these results by using this product. It really is quite simple and it works wonders.
The next principle you should learn to brainwash your customers: People buy things based on emotion, not rational logic. You can talk all day about all the rational and logical reasons why your product is a good fit, but the most powerful buttons to push are the emotional ones. When the right emotional buttons are pressed, all logic and rational thinking fades away and the customer will beg, borrow, and steal to get the money from your product.
To use the emotional principle effectively, you must explore your prospect’s emotions. What motivates them? What do they want from your product and from your life in general? If you can press the right emotional hot buttons, customers will lose the ability to think rationally about the purchase.
Also, you must learn to use these two principles together. When using the partnership principle, make sure the ideal results are pressing the right emotional hot buttons. This is extremely powerful and will produce amazing results. However, because this material is so powerful, I urge you to use these tools ethically.