Ideas are the genesis of all things, visible and invisible. In the same way, business ideas are the genesis of everything related to the business, the service and the product.
All things in this universe started with an idea. There is nothing, absolutely nothing, that has not arisen from an idea. Look around you and take note of what you see. If you are in an office, you may see a desk, a computer, a bookcase, a wooden floor, a lamp, some wall texture, a fan…
You may be on your back porch. You may see a fence, a pool, some trees, some bushes, a pond, a street…
Think about everything you feel. The air, the heat, the cold, the gravitational attraction, the soft fur of a cat…
All things were made or created from the source of an idea. Because the idea had to be there for the action of doing to begin. Just as a burn follows heat or a fall results from gravitation, the existence of all actions or products arises from ideas.
They are all there because of an idea in someone’s mind, somewhere, thought. God “thought” of the created universe before He did. Humanity “thinks” about products before manufacturing them. Think of anything in all of human experience that has reality and you will discover that existence is the result of thought.
The dictionary defines a idea as a thought, goal or purpose, a belief or function of reason… that leads to a possible course of action. Note that Values is a part of idea. The two dwell together.
No idea has meaning outside of action. In other words, simply thinking of an idea cannot be scored unless there is an action to follow. In business, this concept finds a perfect illustration.
Business ideas lead to business realities. Entrepreneurial ideas are the springboard from which entrepreneurial energy, entrepreneurial inertia, entrepreneurial action, and entrepreneurial success spring.
We found that people who ask questions, who look for the “why” in all things, life and business, become the innovators and the movers and shakers of the world.
Because they think.
For any existing business to succeed and grow, the people behind it must think of business ideas as a way of life. For any new business to find a place in the world, the people behind it must think of business ideas as a way of life. Simply copying the status quo will never do it. Or at least not do it right. Because to be successful, to be innovative, effective and powerful, all innovators must think. And they must think with intent, with purpose, with creativity.
This concept may sound a bit esoteric, a bit abstract, but I assure you that it is not. This concept is very, very basic, because without it little can be done. The strategy for building anything of value (yes, and it surely applies to business in general) is based on the entrepreneur’s ability to think and act on business ideas in meaningful ways.
As a business entrepreneur, to be successful, you must go from the beginning to find out what this “business” is all about, and you will always find that it starts with business ideas, produced from the minds of innovative people on a path to create and build something of value. And that’s what good business is all about.